
Our Projects
Stakeholder Collaboration Project: Ichitan x CP ALL x TANLAND

TANLAND Learning Center collaborated with the Panyapiwat Institute of Management (PIM), which has CP ALL (7-Eleven) as a key partner, to organize the event "How to Practice Business and Become an Owner" for over 2,000 students from three faculties. The activity focused on providing information and insight into marketing and sustainability. Ichitan's corporate communication and marketing teams shared concepts behind the development of distinctive products like Yen Yen, Tansansu, and Ichitan x Charlotte, emphasizing education on 100% recyclable rPET bottles (Circular Economy) as a vital, environmentally friendly business trend. They also provided instruction on proper waste separation. Furthermore, Mr. Tan Passakornnatee (Ichitan) delivered a lecture on business inspiration, sharing philosophies and experiences of success and overcoming challenges to motivate students toward sustainable growth. Result: Students gained inspiration, in-depth marketing information, and product concepts, enabling them to apply this knowledge effectively in their studies and product recommendations to customers.