
Our Projects

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Creativity Contest 2024
This project encourages employees to collaborate in developing new and innovative ideas by working with the Research and Development (R&D) department to create new beverage products.

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Own Content Project; Support, Innovation
This project is designed to support and create mass content through the TikTok platform, ensuring consistent video uploads to attract target audiences and enhance brand awareness for the Company’s products.

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Green Living Project
This project was established to instill a sense of environmental responsibility among employees, encouraging participation in environmental management and conservation under the “Reduce, Reuse, Refrain” concept.

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Knowledge Management KM Show & Share Project
This project also aims to equip executives and employees with essential knowledge and key concepts relevant to their work, allowing them to apply these insights to their respective operations.

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AI 101 Project
This project supports the organization’s main goals and strategies in developing knowledge and skills in utilizing new technologies to enhance work efficiency.

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ESG DNA Project
The ESG DNA Project is a significant initiative driven and supervised by the Company’s Board of Directors, assigning the Sustainable Development Working Committee to organize training to raise awareness on sustainable business practices for executives and employees at all levels.

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Safety Training Programs
The Company provides safety training courses for new employees in accordance with Section 16 of the Occupational Safety, Health and Work Environment Act B.E. 2554 (2011).

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Quality Engagement Project
This project was organized to stimulate awareness of food quality and safety, and create entrepreneurial consciousness to have a good attitude and love for the work that is performed.

Environment
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ICHITAN RECIRCLE Project
Under the concept “Revolve to Change the World for a Cleaner Future”, the ICHITAN RECIRCLE Project is designed to collect and recycle plastic bottles through a closed-loop recycling process while ensuring proper waste management.